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When the next pandemic strikes, we’ll be fighting it on two fronts. The first is the one you immediately think about: understanding the disease, researching a cure and inoculating the population. The second is new, and one you might not have thought much about: fighting the deluge of rumors, misinformation and flat-out lies that will appear on the internet.

The second battle will be like the Russian disinformation campaigns during the 2016 presidential election, only with the addition of a deadly health crisis and possibly without a malicious government actor. But while the two problems — misinformation affecting democracy and misinformation affecting public health — will have similar solutions, the latter is much less political. If we work to solve the pandemic disinformation problem, any solutions are likely to also be applicable to the democracy one.

Pandemics are part of our future. They might be like the 1968 Hong Kong flu, which killed a million people, or the 1918 Spanish flu, which killed over 40 million. Yes, modern medicine makes pandemics less likely and less deadly. But global travel and trade, increased population density, decreased wildlife habitats, and increased animal farming to satisfy a growing and more affluent population have made them more likely. Experts agree that it’s not a matter of if — it’s only a matter of when.

…continue reading ‘We Must Prepare for the Next Pandemic’

Thumb image via NYT – Brian Stauffer

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New York Times

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