When Johnnie Water was a schoolboy in the Volta Region of Ghana, he and his classmates were required to go to the river every morning to grab at least two buckets of water each to help fill the school’s tank. Later in life, when Johnnie was a young man, the water didn’t flow often in the home he shared with his brother. They would leave a bucket under the open tap at night, and if they heard the echoing drips of water, they would get out of bed rather than miss the available running water hours. At the house where Johnnie Water lives now in Accra, Ghana’s capital, the water is plentiful, but every ounce of it is trucked in by a private company at great expense. Like most of his fellow Ghanaians, Johnnie has been chasing after water for his whole life.

Johnnie Water has lived in Tunisia, Belgium and Canada as an international consultant. He returned to Ghana, where he was born and raised, last year. Now he could visit his mother regularly, speak Twi with his compatriots and invest in his home country. “When I go and come back,” Johnnie told me during a bumpy ride to his office, “and see how humble people here are, I think, ‘we haven’t lost everything yet’.”

Rather than investing in unpredictable Ghanaian bank rates or buying a shop or another piece of land, Johnnie Water decided to put his money into a product with limitless demand: water. “There are very few businesses in Ghana where you won’t be swindled,” he said. Water is one of them.

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